Terms &
Conditions.
By using SendFleet you agree to these terms. We've written them plainly — transactional email only, no spam, no abuse. If something is unclear, just ask us.
Acceptance of Terms
These Terms and Conditions ("Terms") govern your access to and use of the SendFleet API, dashboard, and related services (the "Service") operated by SendFleet ("we", "us", "our").
By registering an account, creating an API key, or making any request to the Service, you confirm that you have read, understood, and agree to be bound by these Terms and our Privacy Policy. If you do not agree, do not use the Service.
If you are using the Service on behalf of an organisation, you represent that you have authority to bind that organisation to these Terms.
Eligibility
You must be at least 16 years old to use SendFleet. By creating an account you represent that:
- You are at least 16 years of age (or the age of digital majority in your jurisdiction, whichever is greater).
- You have not been previously suspended or removed from the Service.
- Your use of the Service does not violate any applicable law or regulation.
- You are not located in a country subject to a government embargo or designated as a terrorist-supporting country by applicable law.
Your Account
Registration
You must provide a valid email address and a password of at least 8 characters. You are responsible for keeping your credentials confidential and for all activity that occurs under your account.
Account security
Notify us immediately at [email protected] if you suspect any unauthorised access. We are not liable for losses arising from your failure to secure your credentials.
Two-step verification
We strongly recommend turning on two-step verification, which asks for a code from an authenticator app each time your password is used to sign in. When it is on, you are responsible for keeping your authenticator app and your recovery codes safe and separate from each other. If you lose access to every authenticator and every recovery code, we can remove two-step verification from your account only after you have proved, to our reasonable satisfaction, that you are the account holder; we may refuse when we cannot establish that, and we will email the account's address whenever it is removed. We may require two-step verification for accounts with administrative access.
One account per person
You may not create multiple accounts to circumvent plan limits, abuse prevention measures, or any other restriction. Doing so may result in all associated accounts being suspended.
Accurate information
You agree to keep your account information — particularly your email address — accurate and up to date. Accounts with invalid contact details may be suspended without notice.
API Keys
API keys authenticate your requests to the send endpoint. You are solely responsible for any key you generate.
- API keys must be kept confidential. Never commit them to public repositories, embed in client-side code, or share unnecessarily.
- The full secret key is displayed once only at creation. It cannot be recovered — if lost, revoke it and generate a new one.
- Revoke any key instantly from the dashboard.
- Keys may be given expiry dates. Expired keys are automatically refused.
- All actions performed under your API keys are your responsibility, authorised or not.
Acceptable Use
SendFleet is designed for transactional email — messages triggered by a specific user action on your application (sign-up confirmation, password reset, order receipt, alert notifications).
5.4 Free BYOC Shared SES smoke test
The Free BYOC plan includes a smoke test through our managed infrastructure (Shared SES). It exists only to let you check a request end to end and is not a sending service. It may be used solely to send to the email address verified on your account; any other recipient, reply-to address or header content outside the published rules is refused. It includes one Shared SES domain, no webhooks, and counts towards the Free BYOC plan's monthly limit together with your BYOC sends.
Because a smoke test can only reach your own inbox, a spam complaint about one is a report you have made against your own mail. The first spam complaint received for a smoke test results in the permanent suspension of the account, without prior warning or a temporary pause. The suspension is handled as described in §11 (including blocking of the account's email address and domains), and reinstatement is at our sole discretion following a review requested through support. This rule does not apply to BYOC sends or to Managed plans, which follow our standard deliverability monitoring.
5.5 Blocked payment methods
To protect SendFleet and its customers from repeat abuse and chargeback fraud, we maintain a list of payment-method fingerprints associated with accounts that have been suspended for a proven breach of these Terms, for fraud or chargeback fraud, or where the same payment method is used across more than one suspended account. We do not add a payment method to this list merely because an account was suspended for high bounce or complaint rates: that is the most common reason for a suspension, it is not evidence of a payment problem, and blocking a shared card can affect an innocent third party. The list is described in more detail in our Privacy Policy.
If you submit a payment method that matches an entry on this list:
- Your subscription will be cancelled immediately and no further charges will be made.
- Your account's API sending will be suspended with immediate effect.
- Your account will be placed under review for up to 7 days pending investigation.
- The charge for the current billing period is not refunded, because cancellation follows a breach of these Terms. See our Refund Policy for the narrow circumstances in which a refund will be issued.
Plans, Limits & Quotas
| Plan | Monthly limit | Infrastructure | Price |
|---|---|---|---|
| Free BYOC | 3,000 emails (BYOC sends and Shared SES smoke tests combined) | Your SES; Shared SES smoke test to your own address only (§5.4) | Free |
| BYOC | 20,000 emails and 20,000 logged emails included; up to 1,000,000 emails (your SES quota and your own monthly cap also apply) | Your SES | $5/mo, plus $0.10 per additional 1,000 emails sent and $0.10 per additional 1,000 emails logged, billed in arrears, shortly before the next renewal |
| Managed Starter | 5,000 emails | SendFleet SES | $5/mo |
| Managed Growth | 25,000 emails | SendFleet SES | $15/mo |
| Managed Pro | 100,000 emails | SendFleet SES | $59/mo |
Monthly usage resets at the start of each calendar month. If you reach your plan's email limit, further API requests return HTTP 429 until the period resets. We reserve the right to modify plan limits with 30 days' notice.
Billing & Payments
Paid plans are billed monthly in advance via Paddle. By subscribing you agree to Paddle's terms in addition to ours.
- All prices are in USD and exclude applicable taxes.
- You may cancel at any time from the dashboard. Cancellation takes effect at the end of the current billing period — no partial refunds.
- Failed payments trigger a grace period, after which the account is downgraded to the Free BYOC plan.
- BYOC usage charges are measured per calendar month (UTC). Only emails sent and logged while your account is on the paid BYOC plan count towards them: usage on the Free plan, on a Managed plan, or after your BYOC plan ends is never charged, and an email that Amazon SES did not accept is not counted. Usage is rounded up to the next 1,000 above the included amount and charged to your subscription's payment method, as a separate payment, in the two days before your next renewal. Moving from the BYOC plan to a Managed plan does not cancel usage already counted: it is charged in the same way, to the subscription you then hold. If your subscription is set to end, the month's usage so far is charged shortly before it ends, and if you then keep the subscription, the rest of that month is charged before a later renewal. If your subscription ends at once, because you delete your account or it is suspended, your usage so far is charged first. Usage that could not be charged before a subscription ended, for example because a payment was overdue, is charged to your next SendFleet subscription. No email is charged twice. Your monthly cap in Dashboard → AWS limits the most a month can cost.
- We reserve the right to change pricing with 30 days' notice. Price changes do not apply to the current billing period.
Intellectual Property
Our IP
The SendFleet name, logo, software, API, documentation, and all associated content are owned by or licensed to us and are protected by intellectual property laws. These Terms grant no ownership rights in the Service.
API licence
Subject to your compliance with these Terms, we grant you a limited, non-exclusive, non-transferable, revocable licence to access and use the API for the purpose of sending transactional email from your own applications.
Your content
You retain all rights to the content you submit via the API. By submitting content you grant us a limited licence to process, store, and transmit it solely to provide the Service. We claim no ownership over your email content.
Disclaimers
The Service is provided on an "as is" and "as available" basis without warranties of any kind, express or implied.
- We do not warrant that the Service will be uninterrupted, error-free, or secure.
- Email delivery depends on third-party infrastructure (cloud providers, ISPs, spam filters) that we do not control. We cannot guarantee delivery within any specific timeframe.
- SendFleet is an early-stage product. Features may change, be removed, or be temporarily unavailable without notice.
Limitation of Liability
To the maximum extent permitted by applicable law, SendFleet and its officers, employees, and agents shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising out of or in connection with:
- Your use of or inability to use the Service.
- Failure or delay of email delivery.
- Unauthorised access to or alteration of your data.
- Any third-party conduct or content transmitted through the Service.
Our total aggregate liability for any claim shall not exceed the greater of (a) the total fees you paid us in the 3 months preceding the claim, or (b) USD $10.
Termination
By you
You may delete your account at any time from dashboard Settings. Account data is scheduled for permanent removal within 30 days per our Privacy Policy, except for payment-method fingerprints (see §5.5).
Deleting an account does not reset the Free BYOC monthly limit. An account registered again with the same email address (letter case, a +tag and, for Gmail, dots do not make it a different one) in the same calendar month (UTC) continues from the number of sends the deleted account had used that month; the next month starts at zero as usual.
By us
We may suspend or terminate your account if you breach these Terms, we reasonably believe your account is being used for illegal or harmful activity, your account has been inactive for more than 12 months on a free plan, or we receive a valid legal order requiring us to do so. Where reasonably possible we will give notice before termination, except where these Terms state that no notice is given, such as the smoke-test complaint rule in §5.4.
Security hold & sending suspension
We may, at our sole discretion and without prior notice, place an account under a security hold and/or suspend API sending when we reasonably believe the account is involved in abuse, fraud, or activity that may violate these Terms or applicable law, when we receive a valid legal order, or when we are otherwise required to do so to protect the Service, other customers, or third parties. We are not obligated to disclose the reason for a hold or suspension, but we will generally make a good-faith effort to inform the account holder of the general nature of the concern.
While an account is under a security hold, the following are suspended: account deletion, domain add/delete, API key creation/deletion (revoking a key remains permitted), webhook create/toggle/delete, account closure, and creating or updating your BYOC configuration. We also preserve the account's email logs, metadata, and configuration beyond the standard retention window for the duration of the hold and any related investigation, legal obligation, or dispute. This preservation overrides any shorter retention period stated in our Privacy Policy.
While sending is suspended, all outbound API sends are rejected. The account holder retains dashboard access to review logs, manage billing, and contact support.
A security hold placed by us in the course of an investigation is released when that investigation is closed. A hold placed by a compliance or legal process, or by an administrator for a separate matter, is not released automatically when sending is reinstated and continues until the process or matter that placed it is closed. If you believe an account is still frozen after sending has been reinstated, contact support.
Billing during a hold or suspension. Where a sending suspension is imposed, we end the affected subscription immediately and it is not billed again for any period after that. If a charge nonetheless reaches you after a suspension — for example, because a payment-processing request failed on our side — tell us and we will reverse it under §3.1 of our Refund Policy. Because a suspension is a response to a suspected breach of these Terms, the charge for the period already in progress is not refunded or credited, except where §3.4 of the Refund Policy applies. Where a hold is imposed without a sending suspension, subscription fees continue to accrue until the hold is released, and no refund or credit is issued for the hold period except as set forth in the Refund Policy.
Reinstatement does not restore billing. Ending a subscription cannot be undone. If your sending is later reinstated, you will need to start a new subscription before sending resumes, and a new plan's quotas and limits apply from that point.
We may release a hold or reinstate sending at any time, with or without explanation. If, upon review, we determine in our sole discretion that a hold or suspension was imposed in error and that no violation of these Terms or applicable law occurred, we may — as a goodwill gesture, after the hold or suspension has been released, and not as an admission of fault or as an obligation under these Terms — adjust the account's usage counters, extend or reset a billing-period email quota, or provide a service credit. Any such adjustment is final, non-transferable, made at our sole discretion, and does not create an entitlement or expectation of similar treatment in the future, whether for the same account or any other account.
Repeated or egregious violations may result in permanent termination under the "By us" section above, in addition to any hold or suspension.
Payment-method block persistence
A payment-method fingerprint blocked under §5.5 is retained across accounts and may prevent you from subscribing again with the same card. Entries added as a result of a proven breach of these Terms are not removed on account closure. Entries added in error are removed on request after review — see §5.5 for the appeal process.
Effect of termination
Upon termination, your right to access the Service ceases immediately. Sections covering intellectual property, disclaimers, limitation of liability, payment-method block persistence, and dispute resolution survive termination.
Dispute Resolution
Before initiating any formal proceeding, you agree to contact us at [email protected] and give us 30 days to attempt informal resolution.
If informal resolution fails, disputes shall be resolved by binding arbitration conducted in English. Class actions and class arbitrations are expressly waived to the extent permitted by law. Nothing prevents either party from seeking injunctive or equitable relief from a court where necessary to protect intellectual property or prevent irreparable harm.
Governing Law
These Terms shall be governed by and construed in accordance with applicable law. Where mandatory local consumer-protection laws provide greater rights, those laws take precedence. If any provision is found unenforceable, the remaining provisions remain in full force.
Changes to These Terms
We may update these Terms as SendFleet evolves. For material changes:
- We update the "Last reviewed" date at the top of this page.
- We email all registered accounts with at least 14 days' notice.
- For significant changes affecting your rights, we may request explicit re-acceptance.
Continued use of the Service after the effective date constitutes acceptance of the updated Terms.
Contact Us
For questions about these Terms or to report a potential violation: